Is Patient Experience Marketing or Tech? - Healthcare IT Today Podcast Episode 152

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Oct 282024

For the 152nd episode of the Healthcare IT Today Podcast we are analyzing the patient experience to decide if it is marketing or tech! We kick this episode off on the marketing side of the debate by listing which aspects of patient experience are marketing. Then we do the same for the tech side of the argument and find which aspects fall under tech. Next, we discuss if having to bridge the gap between marketing and tech causes the patient experience to suffer. Lastly, we end this episode with some examples of companies and organizations that have successfully bridged the gap between marketing and tech. For more great content from Healthcare IT Today, check out: https://www.healthcareittoday.com/

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