Kamya Elawadhi, Chief Client Officer, Doceree
Artificial intelligence (AI) has already proven its worth in healthcare marketing by optimizing campaigns—refining targeting, improving efficiency, and reducing waste. But optimization is only the beginning. Its real value…
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Managing the Culture Change: Beyond Day One
Sentara’s EHR migration did not come without challenges, Thomas says. “The biggest challenge is the cultural change within the IT organization.”
To ensure a successful migration, Sentara broke down…
Nate MacLeitch, CEO and founder of QuickBlox
Seventy minutes is enough time to complete a colonoscopy or a hernia repair; it’s also the average time saved per patient visit when healthcare providers use fully automated…
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After more than a decade of organic growth across EMEA, healthcare marketing agency Medico Digital has launched in the Asia-Pacific region, opening a new office in Melbourne to support the shift towards more patient-centred…
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What You Should Know:
– Marchex, a provider of conversational intelligence, has launched a new AI-powered healthcare solution aimed at health systems, large ambulatory care facilities, and healthcare marketing organizations.
– The new platform uses AI…
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The 172nd episode of the Healthcare IT Today Podcast is sponsored by Swaay.Health, and this time we're talking about health IT conferences! We kick this episode off by analyzing the attendance of health IT…
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For the 165th episode of the Healthcare IT Today Podcast, we are taking a look back at the Healthcare Marketing and Communications Conference! We kick this episode off by discussing our biggest takeaways coming…
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Patient Demographics Are Rapidly Shifting
Healthcare organizations face unprecedented demographic changes as Baby Boomers age into Medicare, Gen X approaches retirement, and Millennials become the largest consumer group. These shifts create new challenges for healthcare…
Not all AI in healthcare carries the same risk. Some applications can be deployed quickly with minimal oversight, while others—like clinical decision support—demand rigorous validation. In this interview, Ben Scharfe, EVP of AI Initiatives…
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What does patient access really mean, and how can we make it better? Adam Mariano, General Manager of Healthcare at LexisNexis Risk Solutions, tackles this question head-on.In this interview, he discusses why patient access…
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