Communication strategies driving online health community patient awareness and engagement investigated within atrial fibrillation context

Communication strategies driving online health community patient awareness and engagement investigated within atrial fibrillation context

Online health communities (OHCs) enhance personalized care by connecting patients, professionals and leveraging patient-reported outcomes. This study investigates how communication elements (emotions, patient-generated topics, appeals, and linguistic style) affect patient awareness (click-through-rate) and engagement…

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Digital Bytes: Don't put your health on hold, cancer does not wait

Digital Bytes: Don’t put your health on hold, cancer does not wait

Special thanks to Jimmy Niggles for raising awareness about the dangers of melanoma and for highlighting the valuable role My Health Record can play in storing vital health information.Social media links:LinkedIn: https://www.linkedin.com/company/australian-digital-health-agencyFacebook: https://www.facebook.com/AuDigitalHealthTwitter: https://twitter.com/AuDigitalHealthVideo…

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